Bueno, ya es oficial la adquisición de Digital Ventures por parte de FOX International Channels, y a partir de hoy se puede ver un nuevo look & feel en el site, y un nuevo branding, con FOX apareciendo bien grande. Además, en la comunicación que envió la compañía anoche (que se puede ver en el desarrollo de este post) dejan claro que lo van a fusionar con ClickDiario (también recientemente adquirida por FOX). El nuevo nombre de la compañía es DirectaClick.FOX, y la nueva URL es http://www.directaclick.com.
Felicitaciones a Damián Voltes, Ariel Arrieta, Germán Herebia y Juan Carlos Göldy por la venta!
La Carta:
Antón Chalbaud
We have very good news and want to share them with you!
Fox International Channels (FIC) has just acquired Digital Ventures, parent company of Directa Network, InZearch, Afiliados Hispanos and Performa Network.
Directa Network, the largest online ad network in Latin America, and ClickDiario (recently acquired by FIC) will turn into “DirectaClick.FOX”, offering a reach of more than 40 million users and more than 7 billion monthly impressions. With offices in Buenos Aires, Mexico, Guatemala, San Pablo and Madrid, DirectaClick will rely on the wide range of Fox International Channels sales network in Miami, Santiago, Bogotá and other markets as well as on its own content network with 35 sites such as mundofox.
Natgeo.tv, utilisima.com , canalfx.tv, (among others).
In addition the Search Engine Marketing & Optimization (SEM & SEO) company of the group will become InZearch.Fox.
The management team (Damián Voltes, Ariel Arrieta, Germán Herebia y Juan Carlos Göldy) will remain in their positions.
This is a significant step forward that strengthens and enhances our leadership in the Spanish and Portuguese online markets.
We’ll keep the quality service and personalized attention, as well as the constant innovation that has distinguished us since our beginnings.
For more information visit www.directaclick.com
Sincerely,
The Digital Ventures team
Gracias Anton! sobre todo por la espera